Invite friends
I want  answers   advisors   relevant links   my network

How it works
Register!          Forgot password?

All International Marketing Advice
Unanswered Queries
FileAgent Document Exchange
Council Members
Advisor Rankings
Top Rated Advisors
NameAsk Me Rate (in AA$)
Sencan Topaloglu N/A
Prabhakara Rao Kuppi N/A
Sheila Das $11,111.00   
Amit Agarwal N/A, Ltd N/A
Lata Verma $10.00   
Mitali G N/A
Lavender . N/A
Astro Purohit Free!
Dr.Krishnendu Chakra $3,000.00   
More Advisors...

Home > Categories > Business and Economy > Marketing and Advertising > International Marketing > View Advice  

Query from: Neeraj Gargi, India, 08/18/07
Topic: INTERNATIONAL MARKETING      Submitted on:
Subject: MBA from IGNOU in Marketing...


I am pusuing my MBA from IGNOU in Marketing. At this stage i need to submit my project MS 100. For this from last couple of weeks i am struggling in preparing project synopsis. I need help in this regard. My area of interest is IT Marketing. I have thought of few topics like IT Outsourcing in India, Google AdSense etc but not clear how should i cover these topics. I need urgent help in this regard.

Rate = 3.5 (Rated by 3 Council Members)
[ This query closed ]
Response from: par ,   
Registered Member on
Source: This information comes from my own knowledge.
The best way is that you look up the articles which appeared in good journals magazines, newspapers about IT marketing. After analyzing these articles you would be able to fix on some topic which may be worth while to read on. I think for this masters program you just take one small yet valuable topic which will be better.

Rate = 2 (Rated by 2 Council Members)

Response from: Malleeswari GVN,   
Featured Member on
Source: This information comes from my own knowledge.
For any project work, even though the topic is small, the presentation and the coverage should be wide. Choose a topic on which you can get maximum information quickly. For example IT outsorcing in India. You can get lots of articles on this on web and in daily newspapers. You can even meet some of the high ranked officials in IT industry and get your queries cleared.

All the best!

Rate = 1.5 (Rated by 1 Council Member)

Thank this advisor   
Response from: Kaushik Chatterjee,   
Registered Member on Ask Agent
Source: This information comes from my own knowledge.
Lets say it IT outsourcing which you will cover. Recommend that you break your project report into parts : Title Page, Contents, Foreword, introduction, Main topics ( history of outsourcing, India's strength, weakness, threat and opportunities, other rising players, how the marketing is done, role of operations and its effect on marketing, etc.), Case studies ( GE, Infosys, Wipro to the smaller ones and the various domains like banking, agricuture, medicine, etc. where we are contrbuting). Have a bibliography and show the sources where you got your data from. That brings us to part 2: Material. Go to the outsourcing forums andf post all questions, go to the company sites, go to newspaper and magazine sites and search ( and be patient while at it). Recommend you study a few model papers from Harvard, Stanford, yale , etc. which are available online.Use a good clean font and put in graphs and pictures to illustrate. Lastly, don't make it too thick so it looks like a only copy paste job.

The above process can be used for any other topic like contract research marketing, Internet Advertising, Blogging and the gen y market, etc.

Good Luck

Rate = 2.5 (Rated by 1 Council Member)

Thank this advisor   
More International Marketing Advice


Privacy Policy
Terms & Conditions
Ask Agent™ Tech Support/Help
Contact Us
Advertising Program
About the Ask Agent™ technology
Affiliate Program
Celebrity Queries
Latest Updates

Get the latest queries and responses via  Add Ammas Gadget to your iGoogle
Important Disclaimer: This question and answer system is open to the public. The opinions expressed are those of their individual authors, as attributed beside each item of advice. Neither the authors nor the information they provide are endorsed by this website. We recommend using common sense, making your own inquiries, and, if necessary, seeking professional advice before relying on material generated on this site.

Copyright © 1998 - 2017
Powered by Ask Agent
Patents filed since 2001 -- Request Patent Numbers